Beyond - Cleaning and Concierge, new to the competitive cleaning and concierge market, needed a strong brand to stand out. They lacked a clear identity, market visibility, social media engagement, and compelling print materials. They aimed for a name and brand that reflected their high-quality, extensive services. Our goal was to develop a branding strategy to boost their presence and draw in dedicated customers.
We began with brainstorming to find a name that conveyed their value and appeal, choosing "Beyond - Cleaning and Concierge" for its promise of exceptional service. We then crafted a logo and identity system to showcase their commitment to excellence. Our marketing strategy, combining digital and traditional methods, aimed to highlight their unique offerings. We also managed their social media to engage the community and created quality print materials to support their brand.
We established a distinctive brand identity for Beyond, encapsulating their premium services and customer focus. The new logo and consistent branding across all platforms improved their market position. Targeted marketing efforts and active social media management enhanced their visibility and customer interaction. Custom print materials further communicated their brand's quality, setting Beyond apart as a leader in their industry and driving growth.
